TENMILE DISTILLERY
A series of videos and animations to educate and promote their new whisky line.
Would you buy whisky you've never tasted?
Tenmile’s business model as a distillery is unique. Before every line goes to market, and exclusive whisky list has first pick of these small batch whiskies. Through tasting videos with the Master Distillers, email campaigns, and fun logo animations, I designed a social media marketing plan that would sell a whisky our customers had not yet tasted. It resulted in the largest sales during pre-release.
